DEFG today released the survey results for the Integrated Demand Offering (IDO). Over 400 industry professionals took the online survey from April 21st to May 5th. An Integrated Demand Offering (IDO) provides a combination of energy efficiency (EE), demand response (DR) and distributed energy (DE) options that best meet the customers’ needs and improve the customer experience. "Ease of use" and "Lower cost" were among the top benefits cited by survey respondents. Among the expert opinions: Peak pricing signals are very important if the purpose of the integrated offering is to reduce energy usage; conversely, if an alert is provided without a financial incentive, it is anticipated that the savings will be smaller.

 

"Changes to pricing, including the tariff structure, will be critical to the success of the IDO in the future," stated Tom Brunetto, DEFG Managing Partner. "Pricing is the glue."

 

Press Release (read online)