EcoAlign, a strategic marketing agency focused on energy and the environment, has released the results of the fifth EcoPinion Survey on consumers and climate change. The
EcoPinion Survey finds that consumers generally agree on the definition of climate change, the importance of reducing climate change and the role of the individual to reduce climate change.
However, significant differences emerge on specific actions to be taken, questions of cost allocation and the role of government.
The report is rife with seemingly contradictory findings and potential conflicts.