DEFG LLC Reports

2008 - August EcoPinion 4	Banking the Green: Customer Incentives for Energy Efficiency and Renewable Offerings. This fourth EcoPinion Survey focuses on customer incentives: what type of incentives or promotions will motivate customers to adopt green offerings or program offerings, and how companies, particularly utilities, should deliver and drive customer awareness of customer incentives.
2008 - March EcoPinion 3	Branding Green but Seeing Red. This third EcoPinion Survey focuses on branding: how companies and utilities prove and talk about their level of environmental commitment to the consumer and, conversely, the level of awareness of consumers around these brands.
2008 - January EcoPinion 2	Consumer Perceptions of Green Technologies. The second EcoPinion Survey provides further evidence of a green gap between willingness to adopt or purchase green products, services and technologies, and consumer value perceptions around those offerings.  While concern for the environment is at an all time high, consumers think that many forms of green technology ... are cost prohibitive ...
2007 - November EcoPinion 1	The Green Gap: Communications and Language. The EcoPinion Survey confirms the existence of a "green gap" between the communications and language commonly used by companies and stakeholders in the energy and environment space, and customers’ understanding, acceptance and perceptions of value around terms such as energy efficiency ...
2007 - May ABACUS 2007	ARC's Baseline Assessment of Choice in the United States:  An Assessment of Restructured Markets. ABACUS is designed to assess each state on its progress in implementing retail competition ... Retail electricity choice is thriving in Texas and New York because the market structure has advanced sufficiently for competitive markets to work effectively.
2007 - May Alternative Energy Market Survey	2007 Alternative Energy Market Survey. Respondents are strongly bullish about industry growth prospects. As an investment, more than one-half the respondents call the AE sector a “buy.” High energy prices and favorable regulation are positive factors in sector growth and outlook.

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